REQUESTS FOR USE OF UNIVERSITY NAME, SEAL, OR LOGO

The University of Mary Washington will entertain proposals for use of the University name, seals, logos, or symbols by outside entities, including commercial vendors, when such use is determined to be in the best interests of positively promoting the name, identity, and image of the University.

Requests from outside entities to use the name University of Mary Washington (UMW) or any of its seals, logos, or symbols requires prior written approval from the University President or Executive Vice President. Permission may not be extended to any other uses without additional approval.

Use of the UMW name and marks in a manner that implies endorsement of programs, products or services of any entity not directly associated with, or licensed in writing by, the University is prohibited. Neither will approval be granted for the University name or trademarks to be used in conjunction with the following:

- products that could be used to injure or kill;
- alcohol-related products;
- tobacco-related products;
- sexually suggestive products;
- products that are politically-oriented;
- products that present an unacceptable risk of liability;
- products that are inimical to the mission or image of the University.

All requests must be in writing and must include:

1. Name and description of the individual, organization, or business making the request.
2. Name, address, email, and phone number of contact person.
3. Detailed description of how the University of Mary Washington name and/or logo is proposed to be displayed and the specific intended use of the resulting material or product. Detailed diagrams, artwork, and/or product samples should be provided.

All requests must be made to the Director of Publications and Design at 1301 College Avenue, Fredericksburg, VA 22401. Any questions regarding these regulations should also be made to this office (540/654-1686 or abilling@umw.edu).

The UMW Office of Publications and Design retains the right to review proofs prior to final production of merchandise.

The University also reserves the right to rescind approval at any time for any reason.