Marketing Program
As a future marketing professional, you are the link between any product, service or idea and the consumers who need it. Major in marketing at the University of Mary Washington and you’ll master the art of effective multi-platform messaging while developing the analytical, creative and communication skills to tackle any business challenge.
Please consult the UMW Undergraduate Catalog for specific and up-to-date major requirements.
Graduate Data
Undergraduate outcome data is collected by the UMW Career Center each year. The data is then broken down by major in order to determine how many graduates in each major are employed, attending graduate school, or pursuing a different path within 6 months of graduation.
“Knowledge Rate” describes the percent of graduates for which the institution has reasonable and verifiable information concerning the graduates’ post-graduation career activities.
“Career Outcomes Rate” describes the number of graduates who have landed in any of the employment categories (full-time, part-time, internship) in addition to service, military, and continuing education divided by the total number of students for whom an outcome is known.
Marketing Alumni (2018-2022)
Total Graduates: 147
Knowledge Rate: 93%
Career Outcome Rate: 95%
| Post-Graduate Activity | |
|---|---|
| Employed Full-time | 73% |
| Employed Part-time | 8% |
| Grad School | 10% |
| Military | 1% |
| Volunteer Service | 2% |
| Seeking Employment | 4% |
| Waiting on Grad School | 1% |
Where do our alumni land?
Companies
- GEICO
- Raytheon Technologies
- Naval Sea Systems Command
- Stafford Junction
- The Hertz Corporation
- U.S. Chamber of Commerce
- Story Collaborative
- AmeriCorps
- Aerotek
Graduate Schools
- Hood College
- University of Mary Washington
- University of Lynchburg
- University of Connecticut
Alumni Success Stories
UMW alumni are excited to help current students and other alumni succeed in their fields. Below are stories from alumni about their experiences at UMW and after.
Marketing Alumni: Interested in learning where our Marketing grads land? Need some alumni advice? Read about our successful Eagle alums here.